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Data privacy and scam statistics for Europe (2026)
How much of your personal data is out there, who trades it, and what it costs when scammers use it. This page collects our own research, the 2026 HenryProtect EU Data Broker Index, plus the most cited official figures for the Netherlands and the EU. Every number links to its source and date.
Last updated 10 November 2026. We update this page when new data comes out.
Key numbers
- 394 companies that trade or score personal data are listed in the 2026 HenryProtect EU Data Broker Index (HenryProtect research, 10 November 2026)
- 2.4 million Dutch people aged 15 and over (15.7%) were victims of online crime in 2024, up from 14.8% in 2022 (CBS, Online Veiligheid en Criminaliteit 2024 (15 April 2025))
- €68.5 million in total damage was reported in 2025, up 30% (Fraudehelpdesk, Terugblik 2025 (February 2026))
- €1.2 billion in GDPR fines was imposed across Europe in 2025 (DLA Piper, GDPR Fines and Data Breach Survey (21 January 2026))
How many data brokers hold data on people in Europe?
- 394 companies that trade or score personal data are listed in the 2026 HenryProtect EU Data Broker Index (HenryProtect research, 10 November 2026)
- 210 of the 373 directory companies (56%) process data on people in the Netherlands, because they operate across Europe or name the Netherlands (HenryProtect research, 10 November 2026)
- 56% of the companies in the 2026 HenryProtect EU Data Broker Index have no country limit at all; they hold data on people anywhere in Europe (HenryProtect research, 10 November 2026)
- 126 companies in the index focus on Germany, the most of any single country (HenryProtect research, 10 November 2026)
- At least 69 of the companies (18%) are US-registered (Inc. or LLC) but still fall under the GDPR for Europeans' data (HenryProtect research, 10 November 2026)
What kind of data brokers are they?
- 79% of the companies in the 2026 HenryProtect EU Data Broker Index are advertising and marketing data companies (295 of 373) (HenryProtect research, 10 November 2026)
- 14% are address and mailing list traders (51) (HenryProtect research, 10 November 2026)
- 7% are credit bureaus and scoring companies (27) (HenryProtect research, 10 November 2026)
- 73% have a dedicated privacy or data protection email address, so a GDPR request can go straight to the right team (HenryProtect research, 10 November 2026)
What personal data do data brokers sell?
- 20 of 27 brokers that web search can't see (74%) hold email addresses, according to the 2026 HenryProtect EU Data Broker Index (HenryProtect research, 10 November 2026)
- 12 of 27 (44%) hold work details such as job title and employer, the raw material for CEO fraud and phishing (HenryProtect research, 10 November 2026)
- 9 of 27 (33%) hold phone numbers, and 7 hold home addresses (HenryProtect research, 10 November 2026)
- 11 of 27 are sales and recruiting databases such as ZoomInfo, Apollo.io and Lusha (HenryProtect research, 10 November 2026)
How many people in the Netherlands fall victim to online crime?
- 2.4 million Dutch people aged 15 and over (15.7%) were victims of online crime in 2024, up from 14.8% in 2022 (CBS, Online Veiligheid en Criminaliteit 2024 (15 April 2025))
- 9.4% fell victim to online fraud or scams in 2024, up from 7.6% (CBS, Online Veiligheid en Criminaliteit 2024 (15 April 2025))
- 3.2% had an online account hacked (CBS, Online Veiligheid en Criminaliteit 2024 (15 April 2025))
- 20% of 15 to 25 year olds were victims, against 10% of people aged 65 and over (CBS, Online Veiligheid en Criminaliteit 2024 (15 April 2025))
- 16.3% of victims filed a police report (CBS, Online Veiligheid en Criminaliteit 2024 (15 April 2025))
- 36.5% of victims said they trusted people less afterwards (CBS, Online Veiligheid en Criminaliteit 2024 (15 April 2025))
How much money do Dutch people lose to fraud?
- 101,734 reports reached the Dutch Fraudehelpdesk in 2025, 60% more than in 2024 (Fraudehelpdesk, Terugblik 2025 (February 2026))
- 15,116 people lost money, up 65% (Fraudehelpdesk, Terugblik 2025 (February 2026))
- €68.5 million in total damage was reported in 2025, up 30% (Fraudehelpdesk, Terugblik 2025 (February 2026))
- €34.1 million of that came from investment fraud, the costliest type (Fraudehelpdesk, Terugblik 2025 (February 2026))
- 522,103 fake emails were forwarded to the Fraudehelpdesk (Fraudehelpdesk, Terugblik 2025 (February 2026))
How many data breaches are reported in the Netherlands?
- 25,700 data breaches were reported to the Autoriteit Persoonsgegevens in 2023 (CBS and Autoriteit Persoonsgegevens, data breach reports (11 December 2024))
- 89% of breach reports in the first half of 2024 involved names, and 62% contact details (CBS and Autoriteit Persoonsgegevens, data breach reports (11 December 2024))
- 29% involved a BSN (citizen service number) (CBS and Autoriteit Persoonsgegevens, data breach reports (11 December 2024))
- 88% of reports said no protection such as encryption was in place (CBS and Autoriteit Persoonsgegevens, data breach reports (11 December 2024))
How big are GDPR fines?
- €1.2 billion in GDPR fines was imposed across Europe in 2025 (DLA Piper, GDPR Fines and Data Breach Survey (21 January 2026))
- €7.1 billion in GDPR fines has been imposed since May 2018 (DLA Piper, GDPR Fines and Data Breach Survey (21 January 2026))
- 443 data breaches are notified to European regulators every day on average, up 22% (DLA Piper, GDPR Fines and Data Breach Survey (21 January 2026))
Do people in Europe protect their personal data online?
- 54% of EU internet users refused the use of their data for advertising in 2023 (Eurostat, How internet users protected their data in 2023 (26 January 2024))
- 36% read privacy policies before giving personal data (Eurostat, How internet users protected their data in 2023 (26 January 2024))
- 93% of Dutch internet users managed access to their personal data in some way, joint highest in the EU with Finland (Eurostat, How internet users protected their data in 2023 (26 January 2024))
Which security steps stop most account attacks?
- 99.9% of automated account attacks are blocked by two-step login, Microsoft found (Microsoft Security blog (20 August 2019))
- 96% of bulk phishing was blocked by adding a recovery phone number to an account, Google found (Google Security blog (17 May 2019))
- $12.5 billion was lost to fraud in the US in 2024, up 25% (US Federal Trade Commission (10 March 2025))
Coming in December 2026: the HenryProtect Broker Response Tracker
Under the GDPR, companies must answer a removal request within one month. HenryProtect sends these requests every day and records what happens: who answers, who deletes, who asks for more ID and who ignores the law. We'll publish the first results here after the first one-month deadlines pass in December 2026.
We do this for you. You don't have to do anything.
- Autopilot sends the request to every company we find, plus dozens of other data brokers that likely hold your data.
- We send the reminders, handle the replies and keep track of the one-month deadline.
- We rescan you every week. If your data comes back, we send a new request.
- All you do is enter your name, confirm your email and give us permission. Free during the beta.
How we counted
The the 2026 HenryProtect EU Data Broker Index combines 27 brokers we track by hand (people search, sales databases, ad data and credit bureaus that web search can't see) with 373 companies from the open datenanfragen.de database (CC0), filtered to advertising, address and credit data companies, with duplicates removed. "Processes data on people in the Netherlands" means the company has no country limit or names the Netherlands. US-registered means "Inc." or "LLC" in the legal name, so it's a lower bound. The full list is in our data broker index.
How to cite this page
HenryProtect, "Data privacy and scam statistics for Europe (2026)", https://www.henryprotect.com/privacy-statistics/, updated 10 November 2026. You're welcome to use any number here; please name the original source and link to this page.
Questions
How many data brokers are there in Europe?
There's no official register. The 2026 HenryProtect EU Data Broker Index lists 394 companies that trade or score personal data on people in Europe, and 210 of them cover people in the Netherlands.
How many Dutch people are scammed online?
In 2024, 9.4% of Dutch people aged 15 and over fell victim to online fraud or scams, according to CBS. That's about 1.4 million people.
How much were GDPR fines in 2025?
About €1.2 billion across Europe, according to DLA Piper's January 2026 survey, and about €7.1 billion since May 2018.
Sources
- CBS, Online Veiligheid en Criminaliteit 2024 (15 April 2025)
- Fraudehelpdesk, Terugblik 2025 (February 2026)
- CBS and Autoriteit Persoonsgegevens, data breach reports (11 December 2024)
- DLA Piper, GDPR Fines and Data Breach Survey (21 January 2026)
- Eurostat, How internet users protected their data in 2023 (26 January 2024)
- Microsoft Security blog (20 August 2019)
- Google Security blog (17 May 2019)
- US Federal Trade Commission (10 March 2025)
- datenanfragen.de company database (CC0)